Fun Standard株式会社 News Releases

Fun Standard Brands Win for Second Consecutive Month: PYKES PEAK Selected for Rakuten's 'Shop of the Month' August 2026 'Daily Goods & Handicrafts' Category Award

PYKES PEAK, an outdoor brand by Fun Standard Inc., has won the 'Daily Goods & Handicrafts' category … · 2026-09-29

[New Release] No more prying covers open. Touch-operated LED Room Lamp exclusive for 30-series Prius is out. An impactful user experience controlling 3 colors and 5 brightness levels with a fingertip.

A newly released touch-operated LED room lamp designed specifically for the 30-series Prius allows u… · 2026-04-16

The 'Amazing Umbrella' That Sold 28,000 Units in One Season. The Reason is 'All-in-One' | 50% OFF for 24 Hours Only on Rakuten from April 18th, 10:00 AM

A highly popular umbrella, selling 28,000 units in one season, is available on Rakuten with a 50% di… · 2026-04-17

Adorable Beyond Measure. The Handy Fan Resembling 'That Magical Compact We Admired Back Then' Ranks No.1 on Rakuten Right After Launch

A handy fan, described as 'impossibly cute, like the 'magical compact we admired back then',' has ac… · 2026-04-17

PYKES PEAK "TAKUHAI BOX" Named No. 1 in Large Delivery Box Category by MyBest

Fun Standard Co., Ltd.'s outdoor brand PYKES PEAK's delivery box, "TAKUHAI BOX," has been selected a… · 2026-04-28

BELLEMOND Folding Umbrella ‘Hareshizuku’ Sells 28,000 Units in One Season, Limited Sale on Rakuten and Amazon from May 16

Fun Standard Co., Ltd. announced that ‘Hareshizuku,’ a folding sun umbrella from its BELLEMOND brand… · 2026-05-14

New Summer Essential? The 'Just Shake' Cooling Towel Series, Selling Over 36,000 Units, is Half Price for 3 Days

Fun Standard株式會社旗下品牌BELLEMOND推出的「搖搖涼感毛巾」系列，將於5月15日至17日舉辦為期三天的半價促銷活動。 · 2026-05-15

FIFA Certified Factory Quality for Your Home Garden. PYKES PEAK Artificial Turf Ranks High in Latest 2026 Ranking

Fun Standard Co., Ltd.'s outdoor brand PYKES PEAK artificial turf secured 3rd place in mybest's arti… · 2026-04-30

Which Switch 2 Screen Protector to Choose? Monster Film, Chosen by Users Anxious About Application, Surpasses 290,000 Units Sold and Dominates Amazon Bestseller Rankings 1–4

BELLEMOND's 'Monster Film' series for Nintendo Switch 2 has secured the top 4 spots on Amazon's best… · 2026-06-13

How to Take Home Movie Mini-Posters? BELLEMOND Launches 0.5mm-Thick Rigid A3 Clear File 'Shorimamoru-kun A3' to Solve the Viral Large-Paper Storage Problem

Fun Standard Inc. (RKB Mainichi Holdings Group), based in Fukuoka, has launched 'Shorimamoru-kun A3'… · 2026-06-13

"Just stepping outside makes you drenched in sweat..." As extreme hot days become more real this summer, the wearable '-13°C cooling towel' surpasses 36,000 units in 4 months

BELLEMOND's 'Furifuri Cooling Poncho' achieved No.1 in Rakuten's daily 'cooling towel' category on J… · 2026-06-13

Fun Standard Launches 'Smooré' Seamless Bra & Shorts from Rakuten No.1 Night Bra Brand, Offering 55% Off Coupon

Fun Standard 旗下品牌 moophem 推出全新 Smooré 無痕內衣褲系列，主打 24 小時舒適無束縛，並祭出 55% 折扣優惠。 · 2026-05-14

Putting an End to Sleepless Nights Caused by Tight Night Bras. Over 10,000 Units Sold! The 'Zero Constriction' Bust Care Brand Lands on Amazon | 30% OFF Coupon Available

Fun Standard Co., Ltd. has launched the 'Nature' non-wire night bra from its innerwear brand moophem… · 2026-05-18

New 89cm Golf Swing Practice Aid, Born from Golfer Feedback, Now Available for Easy Pre-Round Warm-ups

Fun Standard Co., Ltd.'s outdoor brand, PYKES PEAK, has launched a new "Golf Swing Practice Aid." Th… · 2026-05-18

Eliminating 'Too Big' or 'Too Small': The Viral 'Shake-to-Cool Poncho' Now in S & L Sizes, Offering a 3-Size Range for Parents, Kids, and Larger Individuals

BELLEMOND has launched new S and L sizes for its 'Reikan Poncho-kun,' a cooling poncho that becomes … · 2026-05-16

Solving the 'Hassle of Folding' a Folding Parasol. A New Model with Easy-to-Fold Creases from the 'Horeshizuku' Series, the 'Amazing Parasol' that Sold 28,000 Units.

Fun Standard Co., Ltd. has launched a new model from its popular 'Horeshizuku' parasol series. It im… · 2026-05-16

New Release: A Seamless Night Bra That Frees You From Tightness and Keeps a Beautiful Silhouette 24 Hours a Day

Fu Standard Co., Ltd. (a company in the RKB Mainichi Holdings Group, headquartered in Onojo City, Fu… · 2026-05-14

Making Disaster Toilet Preparedness More Accessible: PYKES PEAK's Emergency Portable Toilet Exhibited at Fukuoka Prefectural Office's 'This Year's Heavy Rain Countermeasures' Exhibition

The 'PYKES PEAK' brand's emergency portable toilet from Fun Standard Co., Ltd. will be displayed at … · 2026-05-14

Rakuten No. 1 Ranked "Cat Scratching House" Offered at Special Price during Shopping Marathon; Cost-Effective "4-Piece Refill Set" Begins Additional Pre-Order Sales

PetFun Rakuten Ichiba store is offering its Rakuten No. 1 ranked "Cat Scratching House" and a cost-e… · 2026-05-08

"Just Place It" – Your Car Interior Transforms. Every Van Exclusive Multi-functional LED Console Box Now in Stock. Vehicle-Specific Design for a Genuine Fit, Unifying Storage, Charging, Lighting, and Armrest in One Unit.

Fun Standard Co., Ltd.'s automotive accessory brand, CRAFTWORKS, announced the arrival of its Every … · 2026-05-01

"Premium feel that doesn't look like a PC case" – Why is it supported? The key was Korea's traditional 'Nubi' material. BELLEMOND's case achieved Amazon bestseller status within months of its release.

The 'Nubi to' laptop case, developed by Fun Standard Co., Ltd.'s brand BELLEMOND and featuring tradi… · 2026-05-01

Many Reviews Praise "Comfortable Fit." The Reason for Rakuten's Triple Crown moophem Absorbent Shorts, 93.5% Cotton | 24-Hour Limited 50% OFF on May 1st on Rakuten Ichiba

Fun Standard Co., Ltd.'s innerwear brand moophem, which achieved a triple crown on Rakuten Ichiba, w… · 2026-04-30

PYKES PEAK "Chibikko Rider" Kids Balance Bike Surpasses 3,300 Units in Sales in 1 Year and 3 Months, Special Feature Page Released

Fun Standard Co., Ltd.'s brand PYKES PEAK has released a special feature page for its kids' balance … · 2026-04-30

CRAFTWORKS Releases "Assist Grip" for Hiace/Regius Ace 200 Series Left Sliding Door, Compatible with New Hiace 9 Model – Supports Easy Boarding/Alighting for Shuttle and Welfare Vehicles

Fun Standard Inc.'s automotive accessory brand CRAFTWORKS has released an "assist grip" specifically… · 2026-04-30

FIFA Certified Factory Quality for Your Home Garden. PYKES PEAK Artificial Turf Ranks High in Latest 2026 Ranking

Fun Standard Co., Ltd.'s outdoor brand PYKES PEAK artificial turf secured 3rd place in mybest's arti… · 2026-04-30

Golden Week is the Perfect Opportunity! "CRAFT WORKS", beloved by Jimny owners, tackles in-car summer countermeasures. Special prices on carefully selected items to stay cool this summer, available from April 30 (Thu) at Amazon Smile SALE

CRAFT WORKS, an automotive accessory brand by Fun Standard Co., Ltd., will participate in the "3rd A… · 2026-04-29

[New Release] Ease of use is everything for luggage lamps. LED additional luggage lamp exclusively for Alphard/Vellfire 40 series - High-brightness LED x 2-color switching comfortably illuminates the luggage compartment at night, from loading/unloading to hobby scenes.

Fun Standard Co., Ltd.'s automotive accessory brand CRAFTWORKS launched an LED additional luggage la… · 2026-04-28

“Like a compact transformation device” and trending on social media. Handy fan you’ll want in your summer bag goes on a one-day limited-time sale.

BELLEMOND, a brand developed by Fun Standard Co., Ltd., is holding a one-day exclusive time sale for… · 2026-04-28

PYKES PEAK "TAKUHAI BOX" Named No. 1 in Large Delivery Box Category by MyBest

Fun Standard Co., Ltd.'s outdoor brand PYKES PEAK's delivery box, "TAKUHAI BOX," has been selected a… · 2026-04-28

For those whose 'exercise time has disappeared' due to returning to office work. A 'pull-up bar' that resets the whole body in 5 minutes after returning home wins bestseller status [Achieved Amazon Ranking #1]

Fun Standard Co., Ltd.'s outdoor brand PYKES PEAK's pull-up bar has achieved #1 in the Amazon best-s… · 2026-04-28

[Solving Toilet Shortage in Shelters] PYKES PEAK to Exhibit at 'Local Disaster Prevention EXPO' during Local Government & Public Week 2026

Outdoor brand PYKES PEAK will showcase its emergency toilet solutions and 'Phase-Free' disaster prod… · 2026-04-28

Outdoor Brand PYKES PEAK Joins Amazon Smile Sale: Special Golden Week Offers on Camping, Golf, and Home Security Gear

PYKES PEAK announced its participation in the Amazon Smile Sale starting April 30, 2026. The brand w… · 2026-04-24

[To Review Before Golden Week] How to Spend Time with Pets. Special Feature on Items to Enhance Outings & Home Life with Dogs and Cats | Up to 30% OFF on Rakuten Ichiba

PetFun Rakuten Ichiba store, operated by Fun Standard Co., Ltd., is offering up to 30% off on produc… · 2026-04-24

【New Safety Standard for Toys Under 3】Children PSC Mark Mandated, PYKES PEAK Kids Tricycle Swiftly Complies

PYKES PEAK's "Chibikko Rider" kids' tricycle has swiftly complied with the "Children PSC Mark," a ne… · 2026-04-24

【New Safety Standard for Toys Under 3】Children PSC Mark Mandated, PYKES PEAK Kids Tricycle Swiftly Complies

PYKES PEAK's "Chibikko Rider" kids' tricycle has swiftly complied with the "Children PSC Mark," a ne… · 2026-04-24

[New Release] A car holder that rotates 360° up to the arm is here. Previously, only the head was movable.

A new car smartphone holder featuring an arm that rotates 360 degrees has been released, aiming to i… · 2026-04-22

Adorable Beyond Measure. The Handy Fan Resembling 'That Magical Compact We Admired Back Then' Ranks No.1 on Rakuten Right After Launch

A handy fan, described as 'impossibly cute, like the 'magical compact we admired back then',' has ac… · 2026-04-17

The 'Amazing Umbrella' That Sold 28,000 Units in One Season. The Reason is 'All-in-One' | 50% OFF for 24 Hours Only on Rakuten from April 18th, 10:00 AM

A highly popular umbrella, selling 28,000 units in one season, is available on Rakuten with a 50% di… · 2026-04-17

[New Release] No more prying covers open. Touch-operated LED Room Lamp exclusive for 30-series Prius is out. An impactful user experience controlling 3 colors and 5 brightness levels with a fingertip.

A newly released touch-operated LED room lamp designed specifically for the 30-series Prius allows u… · 2026-04-16

Making Disaster Toilet Preparedness More Accessible: PYKES PEAK's Emergency Portable Toilet Exhibited at Fukuoka Prefectural Office's 'This Year's Heavy Rain Countermeasures' Exhibition

The 'PYKES PEAK' brand's emergency portable toilet from Fun Standard Co., Ltd. will be displayed at … · 2026-05-14

BELLEMOND Folding Umbrella ‘Hareshizuku’ Sells 28,000 Units in One Season, Limited Sale on Rakuten and Amazon from May 16

Fun Standard Co., Ltd. announced that ‘Hareshizuku,’ a folding sun umbrella from its BELLEMOND brand… · 2026-05-14

Golden Week is the Perfect Opportunity! "CRAFT WORKS", beloved by Jimny owners, tackles in-car summer countermeasures. Special prices on carefully selected items to stay cool this summer, available from April 30 (Thu) at Amazon Smile SALE

CRAFT WORKS, an automotive accessory brand by Fun Standard Co., Ltd., will participate in the "3rd A… · 2026-04-29

“Like a compact transformation device” and trending on social media. Handy fan you’ll want in your summer bag goes on a one-day limited-time sale.

BELLEMOND, a brand developed by Fun Standard Co., Ltd., is holding a one-day exclusive time sale for… · 2026-04-28

For those whose 'exercise time has disappeared' due to returning to office work. A 'pull-up bar' that resets the whole body in 5 minutes after returning home wins bestseller status [Achieved Amazon Ranking #1]

Fun Standard Co., Ltd.'s outdoor brand PYKES PEAK's pull-up bar has achieved #1 in the Amazon best-s… · 2026-04-28

[Solving Toilet Shortage in Shelters] PYKES PEAK to Exhibit at 'Local Disaster Prevention EXPO' during Local Government & Public Week 2026

Outdoor brand PYKES PEAK will showcase its emergency toilet solutions and 'Phase-Free' disaster prod… · 2026-04-28

[New Release] A car holder that rotates 360° up to the arm is here. Previously, only the head was movable.

A new car smartphone holder featuring an arm that rotates 360 degrees has been released, aiming to i… · 2026-04-22

[New Release] Ease of use is everything for luggage lamps. LED additional luggage lamp exclusively for Alphard/Vellfire 40 series - High-brightness LED x 2-color switching comfortably illuminates the luggage compartment at night, from loading/unloading to hobby scenes.

Fun Standard Co., Ltd.'s automotive accessory brand CRAFTWORKS launched an LED additional luggage la… · 2026-04-28

Rakuten No. 1 Ranked "Cat Scratching House" Offered at Special Price during Shopping Marathon; Cost-Effective "4-Piece Refill Set" Begins Additional Pre-Order Sales

PetFun Rakuten Ichiba store is offering its Rakuten No. 1 ranked "Cat Scratching House" and a cost-e… · 2026-05-08